Lead Generation
Commercial video built to convert, plus three months of managed ad campaigns
Organic posting builds awareness slowly. Paid ads buy attention immediately — but only if the creative is good enough to hold it. This bundle produces commercial video built for paid placement, then puts it in front of the right people in Billings and beyond, with campaigns managed and optimised for three months.
About This Service Bundle
There are two ways businesses waste money on advertising. The first is running excellent ads with weak creative — a phone-shot video with bad audio, pushed to 40,000 people who scroll past. The second is producing a beautiful video and boosting it with no targeting, no offer and no tracking. Both failures have the same root cause: creative and media buying treated as separate jobs, handled by people who never spoke.
We produce your video knowing exactly where it will run. Hook in the first two seconds, because that's where paid audiences decide. Multiple cut lengths, because platforms reward format variety. Vertical framing, captions burned in, clear call to action. Then we build the campaigns, set targeting, install tracking and manage spend for three months — testing creative, watching cost per lead, shifting budget toward what works.
You'll see the numbers monthly. Not vanity metrics — reach, cost per click, cost per lead, and what it's actually costing you to acquire a customer.
Example Use Cases
Who This Is For
Businesses that need enquiries, not impressions. Suits anyone with a clear offer, a defined service area, and the capacity to handle new leads when they arrive. It works best when you know roughly what a customer is worth — that's what tells us whether a $40 cost per lead is excellent or terrible for you. It's a poor fit if you're not ready to answer the phone: ads work faster than organic content, and there's no point generating enquiries you can't service.
What's Included
Production
Ads Management — 3 months
Available add-ons:
Included in this bundle
Commercial Video Production
From 30-second TV spots to digital pre-roll ads and social campaigns, BLP produces commercial video that drives results for Montana businesses. Full concept-to-delivery production handled in-house.
$750
Social Media Advertising
Social media advertising is the fastest way to reach new customers in Billings and across Montana. We handle strategy, creative, campaign management, and reporting.
$549/Month
How To Get Started
1. Book a strategy call
We establish what a lead is worth, who you're targeting and what the offer needs to be. This determines everything that follows.
2. We build the creative brief
Script, hook, call to action — all approved by you before we film.
3. Film the commercial
One half-day in the studio produces the primary video plus all the ad variants.
4. Campaign build and launch
We set up tracking, build audiences, load creative and go live. You set the ad budget; the platform bills it directly to your card.
5. Optimise and report
We manage and test weekly, with a plain-English monthly report showing what a lead is costing you.
What You'll Walk Away With
Frequently Asked Questions
Lead Generation
Related Services
Complete Event Coverage
Social Media Content
One filming day, then three months of consistent posting — without you touching it.
Business Story
Your founder story on film and your whole team on camera — in one studio day.
Not sure which one fits?
Tell us what you're trying to achieve and we'll point you at the right bundle — or tell you honestly if a single service suits you better.